Please use this identifier to cite or link to this item:
http://dspace.itmgroup.online:8080/jspui/handle/123456789/260| Title: | Analytics for Marketing and Sales Study Material |
| Authors: | Chakravarty, Devyani |
| Keywords: | ANALYTICS MARKETING |
| Issue Date: | 15-Mar-2023 |
| URI: | http://dspace.itmgroup.online:8080/jspui/handle/123456789/260 |
| Appears in Collections: | Analytics for Marketing and Sales |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Marketing Analytics.pptx | Presentation | 191.21 kB | Microsoft Powerpoint XML | View/Open |
| Retail_Data_Transactions.csv | Marketing Notes/RFM | 2.57 MB | Unknown | View/Open |
| 1.RFM model ( retail data).R | Marketing Notes/RFM | 2.97 kB | Unknown | View/Open |
| Retail_Data_Response.csv | Marketing Notes/RFM | 67.25 kB | Unknown | View/Open |
| Cosmetics(MBA).R | Marketing Notes/MBA | 2 kB | Unknown | View/Open |
| Cosmetics.csv | Marketing Notes/MBA | 46.41 kB | Unknown | View/Open |
| .RData | Marketing Notes/Clustering | 34.82 kB | Unknown | View/Open |
| k-means(cluster data ).R | Marketing Notes/Clustering | 2.14 kB | Unknown | View/Open |
| .Rhistory | Marketing Notes/Clustering | 17.68 kB | Unknown | View/Open |
| feedbacks Verfication on cluster.xlsx | Marketing Notes/Clustering | 13.48 kB | Microsoft Excel XML | View/Open |
| try1.csv | Marketing Notes/Clustering | 664 B | Unknown | View/Open |
| try.csv | Marketing Notes/Clustering | 55.03 kB | Unknown | View/Open |
| tripadvisor_review.csv | Marketing Notes/Clustering | 55.96 kB | Unknown | View/Open |
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