Please use this identifier to cite or link to this item:
http://dspace.itmgroup.online:8080/jspui/handle/123456789/287Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Bhatia, Reetu | - |
| dc.contributor.author | Gujral, Sanjit | - |
| dc.date.accessioned | 2023-03-15T09:55:25Z | - |
| dc.date.available | 2023-03-15T09:55:25Z | - |
| dc.date.issued | 2023-03-15 | - |
| dc.identifier.uri | http://dspace.itmgroup.online:8080/jspui/handle/123456789/287 | - |
| dc.language.iso | en | en_US |
| dc.subject | Integrated Marketing Communication | en_US |
| dc.subject | MARKETING | en_US |
| dc.title | Integrated Marketing Communication Study Material | en_US |
| dc.type | Other | en_US |
| Appears in Collections: | Integrated Marketing Communication | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| PPT 1 _ 2-Basics of Advertising.pptx | by Prof. Sanjit | 11.03 MB | Microsoft Powerpoint XML | View/Open |
| PPT 3-Advertising Campaign and Ad Agency.pptx | by Prof. Sanjit | 2.09 MB | Microsoft Powerpoint XML | View/Open |
| PPT 4-Sales Promotion.pptx | by Prof. Sanjit | 598.37 kB | Microsoft Powerpoint XML | View/Open |
| PPT 5-Personal Selling.pptx | by Prof. Sanjit | 592.86 kB | Microsoft Powerpoint XML | View/Open |
| PPT 1 _ 2-Basics of Advertising.pptx | Study material posted on 27th Feb 2023 by Prof. Sanjit | 313.24 MB | Microsoft Powerpoint XML | View/Open |
| PPT 3-Advertising Campaign and Ad Agency.pptx | Study material posted on 27th Feb 2023 by Prof. Sanjit | 3.7 MB | Microsoft Powerpoint XML | View/Open |
| PPT 4-Sales Promotion.pptx | Study material posted on 27th Feb 2023 by Prof. Sanjit | 598.37 kB | Microsoft Powerpoint XML | View/Open |
| PPT 5-Personal Selling.pptx | Study material posted on 27th Feb 2023 by Prof. Sanjit | 592.86 kB | Microsoft Powerpoint XML | View/Open |
| PPT 6-Media Planning and Copywriting.pptx | Study material posted on 27th Feb 2023 by Prof. Sanjit | 2.12 MB | Microsoft Powerpoint XML | View/Open |
| PPT 7-Advertising Lapses and Testing.pptx | Study material posted on 27th Feb 2023 by Prof. Sanjit | 38.01 MB | Microsoft Powerpoint XML | View/Open |
| PPT 8-Direct Marketing,PR,OTT.pptx | Study material posted on 27th Feb 2023 by Prof. Sanjit | 7.22 MB | Microsoft Powerpoint XML | View/Open |
| ITM IMC.pptx | by Prof. Reetu | 212.91 MB | Microsoft Powerpoint XML | View/Open |
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